We can work with your brand to create authentic, original and engaging content that families will love and that fulfil your campaign objectives.
Our unique algorithm identifies the topics parents are actively searching for. Using these as a starting point, we will then create a bespoke partnership for you that not only answers parental needs, but also completely achieves your brand objectives. This can be via branded content articles or a tailor-made integrated editorial partnership.
Benefit from the engagement that parents already have with us by sponsoring content that our amazing editorial team create. We offer sponsorship of content, newsletters, videos, quizzes, podcasts, coloring pages, educational resources and events.
We offer brands the opportunity to have their product or service tested by real families. The reviews will then be featured on our content pages ensuring our audience of millennial parents can be influenced by the most powerful of reviews – those of their fellow parents.
Engage directly with families in person with innovative live experiences. Showcase your brand and achieve buzz across social networks and word of mouth recommendations.
We offer IAB standard and premium formats that can be bought directly or programmatically. We also offer pre roll opportunities on video content that has been tailored made for Kidadl.
Our audience can be reached via targeted and personalised newsletters, or to our growing community of social media followers across all of the key platforms. We offer sponsored posts on our newsletters as well as bespoke newsletters from brands. Additionally we can offer sponsored posts and video across social media.