Pocky Day

Prasenjit Das
Mar 21, 2023 By Prasenjit Das
Originally Published on Mar 21, 2023
Fact-checked by Spandana Kantam
Pocky is a type of snack from Japan.

Where is Pocky Day celebrated?

Pocky Day is celebrated in Japan. There is a similar event that is widely celebrated in South Korea. It goes by the name of Pepero Day and celebrates Pepero sticks.

Who is Pocky Day celebrated by?

Pocky Day is a great deal for the Japanese, and almost everyone living in Japan celebrates Pocky Day.

When did Pocky Day first start?

The Japanese people celebrated Pocky Day for the first time on November 11, 1999.

Who started Pocky Day?

Ezaki Glico, the company that created Pocky sticks, started Pocky Day.

These sticks were fully coated in chocolate at first. But later, a bit was left uncoated.

History And Timeline

In this section, we will discuss the history and origin of the Pocky stick. In addition, we will also see how this famous food received an event of its own.

Ezaki Glico Launches Glico Caramel

In 1922, the Japanese food corporation Ezaki Glico started selling caramel in red boxes. The company named this product Glico Caramel.


Invention Of Pocky

Ezaki Glico launched this sweet treat for the first time in 1966. They named the product Pocky. The word Pocky is an onomatopoeia for the sound of a stick breaking in two.


Pocky Becomes Popular

Pocky sticks became extremely popular all over Japan.


Start Of Pocky Day

Ezaki Glico started this event to celebrate this famous snack.


23rd Anniversary Of Pocky Day

People of Japan celebrated the 23rd anniversary of Pocky Day.


Traditions And Customs

As stated earlier, Ezaki Glico first launched Pocky stick in 1966. Initially, Glico covered the whole stick with chocolate. But it resulted in chocolate-coated and messy hands.

As a result, Glico tried to find some solution. At first, they thought of using removable foil. But the plan turned out to be very expensive.

Also, consumers might have found it annoying to remove the foil every time they eat a Pocky stick. Then, the company decided to leave a small portion of the Pocky stick uncoated. It worked like a charm and made the snack extremely popular across the country.

In 1983, a South Korean food company Lotte launched a similar product called Pepero. In the '90s, this snack became quite famous, and people started celebrating an unofficial Pepero Day on November 11.

The date was significant because it looks like four sticks when you write it in numbers. Within a few years, Lotte used this event to increase its business. As a result, the company officially began promoting Pepero Day in 1997.

Over the years, this event became very popular. By 2012, half of Lotte's annual profits came from Pepero Day.

In Japan, Ezaki Glico followed a similar business strategy. In 1999, the company established an annual holiday named Pocky Day. Since then, the people of Japan have been celebrating this event annually on November 11.

In 2014, Ezaki Glico also organized a world challenge. This contest ran from October 14, 2014, to November 11, 2014.

The Japanese company invited people from around the globe to send photos of themselves with Pocky sticks. Through this contest, Glico tried to make a Guinness World Record for the largest online photo montage of cookies or biscuits. By the end of the world challenge, Ezaki Glico gathered 16,825 photos.

The company also performed a similar world challenge in the following year. But, this time, it did not set a new record.

At present, many bars in Japan also serve Pocky sticks. You will get your favorite snack alongside a glass of ice water.

Ways To Celebrate Pocky Day

On Pocky Day, eat as many Pocky sticks as you want. Over the years, Ezaki Glico has introduced numerous Pocky flavors.

The most popular ones are banana, lychee, melon, coffee, milk, cream cheese, sweet potato, corn on the cob, and marble royal milk tea. Some popular regional flavors are five-fusion berry, Kobe wine, powdered tea azuki bean, and Yubari melon. Besides these, there are also some other flavors that sound funny, but you should try them once in your life.

These are tomato flavor, pumpkin flavor, marron flavor, and Brazilian pudding flavor. On Pocky Day, you should try out as many of these flavors as possible.

Another great way to celebrate this holiday is to host a Pocky-themed party. Invite your friends and family members and celebrate this event with them.

Want to add some more fun to your party? Why don't you try to build Pocky towers with your guests? Finally, post something nice on social media to encourage others to celebrate this special event.

Facts And Stats

  • The Japanese food corporation Ezaki Glico established Pocky Day on November 11, 1999. The date is very significant. In the Japanese calendar, the year 1999 is the 11th year of Heisei. So, when you write the date in numbers (11/11/11) you get six sticks.
  • Pocky indeed came before Pepero. However, Pepero Day came into existence much before Pocky Day. The South Korean company Lotte began promoting this event in 1997.
  • On November 11, 2022, the people of Japan celebrated the 23rd anniversary of Pocky Day.

What day is National Pocky Day?

It is a special event that Ezaki Glico started in 1999 to celebrate the Pocky stick. It is celebrated on November 11.


Why do we celebrate Pocky Day?

Pocky is a delicious snack that deserves to have an event. That's why we celebrate Pocky Day.


Is Pocky Korean or Japanese?

Pocky is a Japanese snack. There is also a similar Korean food named Pepero. The South Korean food company Lotte launched this product in 1983.


When is Pocky Day?

People living in Japan celebrate Pocky Day annually on November 11.


What are some reasons for celebrating Pocky Day?

Pocky is one of the most famous snacks in Japan. It is the first reason for celebrating this event. The other most important reason is that this allows you to eat as many Pocky sticks as you want.


What are the limitations of celebrating Pocky Day?

There is no limitation to celebrating Pocky Day. Anyone can celebrate this event in Japan. However, the event is yet to receive international recognition.


When Is This Day Celebrated

  • Thursday, November 11, 2021
  • Friday, November 11, 2022
  • Saturday, November 11, 2023
  • Monday, November 11, 2024
  • Tuesday, November 11, 2025

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Written by Prasenjit Das

Bachelor of Arts specializing in English Language and Literature, Master of Arts specializing in English Language and Literature

Prasenjit Das picture

Prasenjit DasBachelor of Arts specializing in English Language and Literature, Master of Arts specializing in English Language and Literature

Having obtained a Bachelor's degree in English language and literature from West Bengal State University - Barrackpore Rastraguru Surendranath College, followed by a Master's degree in English language and literature from Calcutta University, Prasenjit has several years of experience as a content writer, Prasenjit has mastered the art of producing cohesive and coherent copy. To further refine his skills and continuously challenge his creativity, Prasenjit successfully completed the "Introduction to Creative Writing Course" offered by British Council. Outside of his professional pursuits, Prasenjit finds inspiration in engaging in various creative activities, including writing poetry.

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Fact-checked by Spandana Kantam

Bachelor of Arts specializing in Political Science and Sociology

Spandana Kantam picture

Spandana KantamBachelor of Arts specializing in Political Science and Sociology

Spandana holds a Bachelor's degree in Political Science from Acharya Nagarjuna University. She has a passion for writing and enjoys reading crime and thriller novels while listening to RnB music in her free time.

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